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20 MailChimp Templates for Every Purpose and Occasion

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In this article we list 20 different MailChimp templates to help you make the most of your email marketing efforts, no matter the occasion or purpose. These templates have been selected for their amazing designs, and fully functional and customizable structure. 

Your aim with these is to create highly converting and effective email campaigns. So, at the end of the post, we’ve provided three additional tips to make the most of your newly purchased MailChimp template.

MailChimp templates on Themeforest
Themeforest is home to thousands of MailChimp email templates

NEW!

These first MailChimp templates are brand new at the time of publication. We update this list regularly to make sure it stays current.

1. Roll - Email Marketing Notifications

Roll - Email Marketing Notifications
Roll - Email Marketing Notifications

Roll offers a huge number of marketing email components, ideal for promoting services, brand, portfolio, and blogs. As well as MailChimp, these modules are also compatible with Stampready and Campaign Monitor builder. The author, ExoticThemes, has a very distinctive, clean style–check out their other new email template Notif 2.

2. Leah – Responsive Email

Leah  Responsive Email
Leah – Responsive Email

Leah is a bright and fresh email template, suitable for all major email platforms, and compatible with all the email clients you could ask for. Its responsive design is based on a three column layout, a variety of modules for all kinds of emails, and a simple (yet very effective) range of monotone color schemes.

Newsletter Templates

Newsletters are the staple of email marketing, and they’re growing in popularity. Check out the following five creative and informative MailChimp templates we found for you.

3. Grabient | Email Newsletter

Grabient  Email Newsletter
Grabient | Email Newsletter

Grabient is a versatile MailChimp template that makes for a perfect simplistic newsletter. It’s a fully responsive template with a drag and drop builder.  It doesn’t have a complicated visual design which is ideal for email as readability and scalability are vital in getting click-throughs. 

4. Pandin | Email Newsletter 

Pandin
Pandin | Email Newsletter

Pandin made it onto our list of MailChimp templates because of its bold and colorful design. If you’re looking to make a statement with your newsletter look no further. I’m a big fan of the neon buttons with the light colored shadows!

5. Startup - Agency Responsive Email Template

Startup - Agency Responsive Email Template
Startup - Agency Responsive Email Template

Startup is a highly extensive MailChimp template. Its vast array of different sections makes it perfect to run a comprehensive newsletter campaign. You can customize the sections based on various segments and have fun delivering a more customized newsletter experience to your subscribers. 

6. Tessella - Responsive Email + StampReady Builder

Tessella - Responsive Email  StampReady Builder
Tessella - Responsive Email + StampReady Builder

The Tessella template has excellent readability and scanning flow. The template is built through StampReady and is fully compatible with MailChimp (and Campaign Monitor). This is a perfect design for a newsletter that’s direct and to the point. 

7. Simplicity Responsive Email Template

Simplicity Responsive Email Template
Simplicity Responsive Email Template

As far as MailChimp and newsletter templates are concerned, Simplicity is terrific! It’s fully responsive and extremely well-documented. You can change every possible design element to make it your own, including backgrounds, colors, buttons, texts, and links. Simplicity comes with over 23 modules in a tidy and modern design. 

Marketing Templates

Almost every online business has its own email marketing campaigns to manage and maintain. Below are four MailChimp templates perfect for all of those marketing needs, whatever they may be.

8. BlackSales Email-Template + Online Builder

BlackSales Email-Template  Online Builder
BlackSales Email-Template + Online Builder

Blacksale is a beast of a promotional template: it comes with over 40 different modules! Even though it’s Black Friday themed, it will work for any type of sale or promotion. The modules vary in design and are all pretty darn compelling. 

9. Grove - Email Startup Notifications

Grove - Email Startup Notifications
Grove - Email Startup Notifications

Grove is perfect for marketing emails. You can easily use this Mailchimp template for purchase confirmations, digital file deliveries, promos, contests, news/updates, wishlist reminders, or out of stock return notifications. Paying attention to these kinds of emails is important and will help move the needle for your online businesses. 

10. Manchester Email-Template + Online Builder

Manchester Email-Template  Online Builder
Manchester Email-Template + Online Builder

The Manchester MailChimp template is another fantastic contender. I personally like it because of its clean and smooth visual design. Some of the modules feature a slightly more creative layout and visual design than you’ll see elsewhere. So if you’re looking for something that’s a little different that can still reliably promote your products or services Manchester might be the one for you.

11. Whiskey Email-Template + Online Builder

Whiskey Email-Template  Online Builder
Whiskey Email-Template + Online Builder

Whiskey is another extensive MailChimp template for all your marketing email purposes. It features a variety of different modules–over 40 of them. Each one of them is beautifully laid out, which is crucial for performant email campaigns and high click-through rates.

12. Yourmail - 21 High Converting Email Marketing Templates

Yourmail - 21 High Converting Email Marketing Templates
Yourmail - 21 High Converting Email Marketing Templates

Yourmail is a perfect marketing email template since it features over 21 designs that are great for promoting services, products, portfolios, and blogs. The design focuses heavily on imagery, and I just love its style! This MailChimp template features well-commented HTML code that’s also highly optimized. 

Multipurpose Email Templates

Sometimes the best templates are the ones which offer versatility, so they can cover just about any purpose. Check out the three MailChimp templates below that are perfect for any job.

13. Monique – Responsive Email + StampReady Builder

Monique  Responsive Email  StampReady Builder
Monique – Responsive Email + StampReady Builder

The reasons I’m mentioning Monique on our MailChimp template list is because of its stunning and simple design. It’s frankly immaculate, which makes it easy to format the different modules to whatever you need. Additionally, Monique is fully responsive which is great for making sure your emails look perfect no matter the device or app your subscribers are using.

14. Rocket - Responsive Email with 200+ Modules

Rocket - Responsive Email with 200 Modules
Rocket - Responsive Email with 200+ Modules

With over 200 modules, Rocket is bound to cover all of your email needs. This MailChimp template comes with a few different design styles to jog your inspiration. Additionally, it’s fully customizable to match your own branding. You can certainly create any kind of email with Rocket from promotions and sales, to invoice reminders, newsletters and beyond!

15. Travelkar - Responsive Email for Travel 70+ Modules

Travelkar - Responsive Email for Travel 70 Modules
Travelkar - Responsive Email for Travel 70+ Modules

Even though, as the name suggests, Travelkar is travel-themed, it can work equally well for any industry and any purpose. It features over 70 different modules and eight default layouts (which is massive). With excellent creative direction, there are many different things you could do with Travelkar; the sky is the limit on its uses and functionality.

16. Vespro | Responsive Multipurpose Notification

Vespro  Responsive Multipurpose Notification
Vespro | Responsive Multipurpose Notification

Vespro is another highly versatile MailChimp template. It comes with a stellar visual design style and over 35 pre-made layouts. Vespro is also compatible with 19 major email marketing providers!

It’s perfect for events, eCommerce/online stores, signups, newsletters, sales/promos, welcome emails, confirmations, abandoned carts, survey, reminders, product updates/announcements and so on… 

Seasonal Campaign Templates

There are plenty of different celebrations across the world, right throughout the year. It’s amazing when brands take the time to send a little festive-themed email every now and again, and that’s where the next three MailChimp templates come in!

17. Halloweeny – Responsive Halloween Email

Halloweeny  Responsive Halloween Email
Halloweeny – Responsive Halloween Email

Halloweeny is exactly what you’d expect it to be: a Halloween themed MailChimp template. It’s perfect for sending a Halloween promotion or newsletter. It utilizes the latest email techniques to make sure it’s highly optimized for every device and platform. 

18. Amaryllis – Responsive Christmas Email Template 

Amaryllis  Responsive Christmas Email Template
Amaryllis – Responsive Christmas Email Template

With over 30 different modules (all fully responsive and highly optimized) Amaryllis is a perfect Christmas and holiday MailChimp template. It’s quite festive, don’t you think? Additionally, this template is compatible with over 30 of the most popular email marketing providers including MailChimp, Campaign Monitor, and Aweber, to name a few. 

19. SecretSanta Email-Template + Online Builder

SecretSanta Email-Template  Online Builder
SecretSanta Email-Template + Online Builder

I love the design of SecretSanta. It has an amazing visual design style between the different background transitions and typography. SecretSanta features over 40 unique modules to make sure your holiday emails are cheerful, festive and exciting for your subscribers no matter the type of email you’re sending their way. 

3 Tips to Make Your MailChimp Campaigns More Successful

Now that you’ve seen our amazing collection of MailChimp emails, it’s time to talk about how to make the most of them. This way, you can ensure your email marketing campaigns are working for you most efficiently. 

1.  Nurture Your Leads

Think of lead generation as a journey. Just because someone has opted to receive any kind of emails from you, it doesn’t mean they will convert into a paying customer any time soon, not to mention click-through on anything you send them. That’s why lead nurturing can be a tremendous investment. Lead generation is where you guide your new leads/subscribers over a short period of time through your sales process–one email at a time. This way, you’re building a mutual relationship while at the same time qualifying your leads further.

2. Follow Up 

People show interest in your products and services all the time. Pay attention to opportunities and seize them. Use email as a way to follow up on people’s abandoned carts, freebie opt-ins, saved wishlist items, or items they might have been interested in but were out of stock. They’ve already expressed interest, take them up on it!

3. Always Fall Back on Your Branding

One of the best ways to make sure your email marketing campaigns are effective is to ensure they match your overall branding–visually and verbally. Take the time to customize the visuals of these MailChimp templates to match your overall brand with colors, logos, images, and typography. Don’t forget to make sure you sound the same in your tone and voice in your emails as you do on your website and elsewhere. You don’t want your emails sending mixed signals which confuse your subscribers.

Create Amazing Email Campaigns with a Stunning MailChimp Template

There you have it! Plenty of different email template designs which cater to every possible purpose and occasion. The above list of MailChimp templates was curated to help you make the most of your email marketing needs. Don’t forget that Themeforest is home to thousands of other examples, so ahead and create something amazing!

More MailChimp on Tuts+

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