- Overview
- Transcript
2.1 The Cost of Doing Business
Being able to market and sell yourself is just as important as being able to practice your craft. How much time do you regularly put aside for learning the tools of your trade, or new techniques? Now ask yourself how much time you put aside for learning about sales and marketing—I bet there’s an enormous difference! In this lesson we’ll talk about how much you should charge for your billable hours in order to maintain a healthy business.
1.Introduction1 lesson, 02:31
1 lesson, 02:31
1.1Why This Course Is Important02:31
1.1
Why This Course Is Important
02:31
2.Doing Business3 lessons, 21:21
3 lessons, 21:21
2.1The Cost of Doing Business05:33
2.1
The Cost of Doing Business
05:33
2.2Building a Reputation08:24
2.2
Building a Reputation
08:24
2.3Reaching Your Target Audience07:24
2.3
Reaching Your Target Audience
07:24
3.Clients and Communication5 lessons, 43:29
5 lessons, 43:29
3.1Dealing With Potential Business06:21
3.1
Dealing With Potential Business
06:21
3.2Creating the Perfect Proposal09:03
3.2
Creating the Perfect Proposal
09:03
3.3When to Walk Away11:15
3.3
When to Walk Away
11:15
3.4Relationships and Sales10:09
3.4
Relationships and Sales
10:09
3.5Dealing With Difficult People06:41
3.5
Dealing With Difficult People
06:41
4.Going Further1 lesson, 07:28
1 lesson, 07:28
4.1Recommendations and Repeat Business07:28
4.1
Recommendations and Repeat Business
07:28
Paul Boag is the founder of UK Web design agency Headscape, author of the Website Owners Manual and host of award-winning Web design podcast Boagworld.