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2.1 The Cost of Doing Business

Being able to market and sell yourself is just as important as being able to practice your craft. How much time do you regularly put aside for learning the tools of your trade, or new techniques? Now ask yourself how much time you put aside for learning about sales and marketing—I bet there’s an enormous difference! In this lesson we’ll talk about how much you should charge for your billable hours in order to maintain a healthy business.