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Typography: Practical Considerations and Design Patterns


Typography is a very powerful design element. Whenever we have a typographic system in place, we can use it to structure content, communicate ideas, and even enhance meaning. However, employing it in a way that masters that delicate balance between being unobtrusive (catering for a pleasant reading experience) and engaging (keeping the reader’s interest on a page) can be quite a challenge.

With the help of this eBook, you'll learn how to train and sharpen your eyes to recognize specific typographic details which will guide you in your own projects and make it easier for you to make design decisions. After an initial stroll through type terminology and classification, this eBook reflects on the quality of fonts (including web font providers, of course) and explores typographic design patterns as well as current practices. These practical considerations and a plethora of real-world examples will combine to provide you with a valuable companion throughout your adventures in designing with type.

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Preview for Typography: Practical Considerations and Design Patterns
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Original Publication Date:
January 1, 2014