If eyes are the windows to the soul, a landing page could be just that to the content of a website. In a nutshell, a landing page is where your users “land” after they click on your online ads and marketing links. A first point of entry.
But first things first. Before we even get into the landing page design, it’s important you understand exactly what is a landing page and what is it used for.
So, technically what is a landing page? A landing page is a website designed with a specific purpose in mind: to guide users to action. That’s why some landing pages have navigation and other distractions removed. Instead they show specific calls to action (or CTAs) to get potential client’s information in exchange for a free download or a newsletter subscription.
Getting started can be the hardest part of the design process. Save some time and energy by working with professionally designed templates. Check out the huge Adobe XD landing page template library on Envato Elements.
4 Quick Landing Page Design Tips
A good landing page design could translate in higher conversions and more sales for your business. Follow these quick tips to create successful and engaging landing page designs:
1. Show Your Value Proposition
What makes your product / service stand out? Why should someone fill out the form or keep scrolling down your content? Make sure you explain in a few words the key values that make your brand or project unique.
2. Keep Text Clear and Concise
Headlines and subheadings should go straight to the point. Ask yourself: what would you like your users to do? What information you want them to remember? Keep it short and sweet always focusing on the actions you’d like your user to take. Remember, the ultimate goal of a landing page design is for users to engage with your website and direct potential clients into specific actions.
3. Use Images to Explain Your Values
Photos, mockups or graphic elements could be a super effective way to show what your business is about. Make it easier for users to engage with your content. Make sure all images and graphic elements in your landing page are relevant to your offer and values.
4. Keep Design Consistent With Your Branding
Make sure your landing page design follows your branding guidelines. Use your brand’s colors and fonts throughout all your communication materials. This will help users and potential clients to remember your brand.
25+ Landing Page Templates in Adobe XD
Let’s look at some of the best landing page examples you’ll find online. We’ve made a selection of over 25 landing page templates for you. Get the Adobe XD landing page template that suits your business purposes and get started!
Looking for a beautiful and well-organized Adobe XD landing page template? Save some time with this travel landing page template for XD. This landing page design is compatible with Sketch, Adobe XD, Figma and Photoshop. This download features:
- Build-in Design System
- All components are vector based
- Well-organized, named and grouped
- Free Google Fonts
This is definitely better than free landing page templates you’ll find online.
Courseive is a landing page design created for online educational platforms. With a professional layout, this Adobe XD landing page template is perfect to promote your online courses and teachers available. Plus, it is very easy to edit and customize.
If you’re looking for an illustration based landing page design, this template is for you. Instead of looking for free landing page templates, work with this multipurpose landing page template for XD. It is also compatible with Figma, Sketch and Photoshop.
This landing page design is perfect if you’re working in the fashion industry. This Adobe XD landing page template is also compatible with Illustrator and Photoshop. Show your latest collection or seasonal sale with this clean and fully editable landing page template.
Take your real estate business to the next level with this fresh landing page design. Make it easy for your clients to find properties and navigate through your site. This Adobe XD landing page template is also compatible with Sketch, Figma and InVision. This download features:
- Build-in Design System
- All components are vector-based
- Well-organized, named and grouped
- Free Google Fonts
The best way to impress clients is with a strong and visually appealing landing page design. Well designed landing page templates give you structure and enough space for creativity. This what you’ll get with this adobe XD landing page template:
- Fully editable and resizable elements
- Free fonts
- Well-organized files
- Change colors with one click
Looking for an Adobe XD landing page template for educational purposes? This learning responsive landing page design is perfect for you. Unlike free landing page templates, this download comes perfectly organized and designed with latest design trends. Created for Sketch, Figma and Adobe XD. This is one of the best landing page examples you’ll find online.
This landing page template for XD comes with fresh and stylish design. Create a simple and fun booking experience for your clients with this landing page design. Save some time and skip ahead the tedious part of the design work. This adobe XD landing page template is also compatible with Sketch and Adobe Photoshop.
Looking for a landing page design that’s corporate yet creative? This is the right choice for you. This landing page template for XD is perfectly organized and designed with latest design trends. With a flexible and clean design you can use this landing page template for different purposes.
This landing page design is perfect for educational platforms. Teachation is an Adobe XD landing page template designed specially for online education. Show your courses, subjects and teachers. With your download you’ll get:
- Fully editable Adobe XD file
- Easily edit layers, colors, and text
- Illustrations and icons included
- Free font
Get this clean and cool landing page template XD for your next landing page design. You’ll get fully organized layers, editable icons and free fonts in use. It’s also fully responsive for web and mobile. It’ll be hard to find this much quality with free landing page templates.
This is a cool Adobe XD landing page template to use for your clothing store. Show your latest collection with full size photos and catchy taglines. Most free landing page templates don’t offer this design quality.
Get started with a simple and functional layout. With this landing page template for XD you’ll save some time. Place your text and graphic elements and make this landing page design suit your branding. This download features:
- 100% vector elements
- Editable text and color
- Well-organized files
- Free font in use: Open Sans
Working on finance? This beautiful and versatile Adobe XD landing page template is for you. Create a simple and professional landing page design in just a few clicks. Focus on your target audience and add strong brand values to engage new clients.
This landing page template in XD is created with designers, developers, startups and design agencies in mind. Create a unique illustration landing page design with this template. You can even use this illustration for your website and marketing materials to make your campaign and landing page design coherent.
Start promoting your freelance creative profile with this clean and cool landing page design. This Adobe XD landing page template is ideal for designers, artists, photographers, developers, or even engineers. It’s a 100% color customizable landing page template in XD. It’s also compatibility with Figma and Adobe Photoshop.
This is the perfect Adobe XD landing page template for anyone in the fashion industry. Place your key messages and call to action in this clean and cool landing page design. This landing page template for XD is also compatible with Sketch, Figma and Invision Studio. Get ahead of the design game with easy to customize landing page templates like this one.
Create an easy and fun booking experience for your clients. A good landing page design is key. Work with this perfect, fresh, and stylish UI Kit to build your new booking website. This is a great Adobe XD landing page template to save time and energy.
Are you about to launch an app? This is the Adobe XD landing page template for you. With this download you’ll get a super clear and clean layout designed by a professional. You’ll only have to replace elements with your brand’s content. It’ll be hard to find this much design quality with free landing page templates.
A successful marketing campaign should finish in a beautiful landing page design like this one. This landing page template for XD has everything you need if you’re in the real estate business. Guide your clients to their dream home. Free landing page templates don’t offer this much quality and versatility.
Are you looking for an Adobe XD landing page template with illustrations? Here’s a good option! Show your creativity with this clean and trendy landing page design. Landing page templates like this one save you time since they have all the elements you need in place. Replace text and colors with your content and you’re ready to go!
If you’re creating or working with a SAS (Software as a service) company, check out this landing page template. This Adobe XD landing page template is also created for Sketch and Figma. It features desktop and mobile versions and is easy to customize.
Looking for a fun Adobe XD landing page template? This is a great place to start. With your download you’ll get and Adobe Photoshop PSD file and an Adobe XD landing page template file. Start working with this clean and modern layout to create a dynamic landing page design.
One of the main jobs of a good UI/UX designer is making user’s life easier. This landing page template in XD is one of the best landing page examples you’ll find online. Create a clean and engaging UX landing page design for new and returning clients.
Nothing shows more creativity than a good landing page design. Start working with this Adobe XD landing page template to show your clients what you’re made of. You won’t find such a beautiful design with free landing page templates. This download features:
- Desktop and mobile versions
- Free Google fonts
- Easily Customizable
- Bootstrap Grid
Launch a successful consulting business with a landing page template in XD like this one. With this template you’ll get a perfectly organized file and the latest design trends applied. This is one of the best landing page examples to impress new clients.
Last but definitely not least, this cool Adobe XD landing page template. Landinger is a great starting point to create a visually engaging landing page design. Well documented with links to resources used, this landing page template in XD will help you build better and faster your landing page design.
Discover More Adobe XD Resources
The more you practice, the better you’ll get with Adobe XD. Explore more tutorials and resources to add new tricks to your skillset. Find more Adobe XD landing page template inspiration and other design resources to step up your game:
- How to Make Wireframes for Web Design in Adobe XDJanila Castañeda01 Jul 2022
- Best Adobe XD Templates for Web DesignersHermione Wright14 Jun 2023
- 20 Best Premium UI Kits for Adobe XD and FigmaPaula Borowska08 Sep 2022
- 10 Adobe XD Templates to Help You Design Faster and SmarterAmin A. Kazemi16 Aug 2022
Learn More About Adobe XD
Getting started with Adobe XD? The more you practice the more familiar you’ll get with its features. Learn the basics, plus some quick tips and tricks to apply on your next landing page design. Check out these videos from the Envato Tuts+ Youtube channel:
You’ve got all the tips, tricks and resources to create amazing and engaging landing page design. Get inspired by the huge library of Adobe XD landing page templates offered in Envato Elements. Focus on your content and start creating engaging landing page designs to make your business grow!