Lessons: 7Length: 1.1 hours

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1.4 Prioritise Your Audience Through Workshop Exercises

Clients hate to prioritise their target audiences. Often their audiences are so broad that they are almost universal. One of your jobs as a designer is to help the client focus on who they want to reach, and workshops can help you do that. In lesson four we help the client better understand who their primary audience should be and how to meet their unique needs.

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