Learn about SEO Performance

Learn the secrets of SEO and optimize your website for search engines. Improve your site's visibility and gain traffic by using keywords, building links, and more.
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Getting started with SEO

    • All SEO tutorials:

    1. Optimizing Content for Search Engines and Users

      Optimizing Content for Search Engines and Users

      Tutorial • Beginner

      So far during this session we’ve talked about various technical measures that can be taken to optimize your website for search engines. But what’s perhaps...

    2. Take Control of Your Social Snippets

      Take Control of Your Social Snippets

      Tutorial • Beginner

      Social signals are becoming increasingly important in the world of SEO. Facebook shares, Tweets and Google +1s have reached such volume that they have...

    3. Helping Search Engines Handle Pagination

      Helping Search Engines Handle Pagination

      Tutorial • Beginner

      Pagination is found all over the web. However, as handy as it is, it can sometimes cause problems for search engines. In this article you’ll learn how to...

    4. Optimizing Images for SEO

      Optimizing Images for SEO

      Tutorial • Beginner

      One of the easiest ways to optimize the content of a page is to focus on the images. Most pages contain images, whether they be photographs, illustrations or...

    5. All You Need to Know About XML Sitemaps

      All You Need to Know About XML Sitemaps

      Tutorial • Beginner

      When we talk about sitemaps, most people think about a web page with links on it. There is however a more useful type of sitemap: the XML Sitemap. What are...

    6. The Problem of Duplicate Content and How to Solve it

      The Problem of Duplicate Content and How to Solve it

      Tutorial • Beginner

      One problem that we see on almost every website is duplicate content. Larger websites with hundreds of pages are especially prone to this. But what exactly...

    7. Meta Tags and SEO

      Meta Tags and SEO

      Tutorial • Beginner

      Much is misunderstood when it comes to the effect meta tags have on search engine rankings. Some tags were frequently used in the past, but have since lost...

    8. How to Create an SEO-Friendly URL Structure

      How to Create an SEO-Friendly URL Structure

      Tutorial • Beginner

      One of the most basic search engine optimization techniques is in using SEO-friendly URL structures. A good structure can help the indexation process of your...

    9. Managing your Site's Accessibility for Search Engines

      Managing your Site's Accessibility for Search Engines

      Tutorial • Beginner

      Your site is useless if it can’t be indexed by search engines. If you want it to show up in the search results, you need to make sure that it can be accessed...

    10. An Introduction to SEO

      An Introduction to SEO

      Tutorial • Beginner

      SEO is hot. Thanks to fierce competition between websites it’s become more important than ever for online success. But what exactly is SEO? Which approaches...

    11. A Web Designer’s Introduction to A/B Testing

      A Web Designer’s Introduction to A/B Testing

      Tutorial • Beginner

      A/B testing is the process of experimenting with different options in order to measure the relative success of each one. Where the web is concerned, A/B...

    12. Why You Should Add Authorship Information to Your Website

      Why You Should Add Authorship Information to Your Website

      Tutorial • Beginner

      Authorship information is becoming increasingly important. It's easy to implement and it can give your website a real boost in exposure. In this article...

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