Learn about SEO Performance

Learn the secrets of SEO and optimize your website for search engines. Improve your site's visibility and gain traffic by using keywords, building links, and more.

Getting started with SEO

  • All SEO tutorials:

    1. Constructing Your Instapage Landing Page

      Constructing Your Instapage Landing Page

      Tutorial Beginner

      In the first part of this short series we covered the fundamentals of what landing pages are. In this part, we’ll walk through the construction process of an...

    2. How to Create a Landing Page Through Instapage

      How to Create a Landing Page Through Instapage

      Tutorial Beginner

      In this tutorial series I’m going to explain the process of creating your very own landing page template using the Instapage builder. I’ll first give you an...

    3. Quick Tip: Fewer Nodes = Lighter SVG

      Quick Tip: Fewer Nodes = Lighter SVG

      Tutorial Beginner

      Recently I found myself playing about on the snap.svg site (take a look if you haven't used it yourself yet). It has a really nice SVG polygon background on...

    4. Analyzing Your Website With the Screaming Frog SEO Spider

      Analyzing Your Website With the Screaming Frog SEO Spider

      Tutorial Beginner

      The right tools can make the SEO audit of a website so much easier. One such tool is the Screaming Frog SEO spider. It can be used to review a website from...

    5. Front-End Style Guides: Your Questions Answered

      Front-End Style Guides: Your Questions Answered

      Tutorial Beginner

      We recently gave our Twitter followers the opportunity to ask anything they wanted on the subject of Fron-End Style Guides. Here are the best questions and...

    6. 10 Popular Unbounce Themes Designed for Conversion

      10 Popular Unbounce Themes Designed for Conversion

      Tutorial Beginner

      Unbounce templates have been enjoying growing success on Themeforest since the category was launched a couple of months ago. In this quick roundup, we...

    7. How to Become a Conversion-Centered Designer

      How to Become a Conversion-Centered Designer

      Tutorial Beginner

      So you want to be a landing page template designer? You may think you have it easy - after all, landing page templates are just a single page. That’s much...

    8. Using Content Templates to Get Your Clients Thinking Content-First

      Using Content Templates to Get Your Clients Thinking Content-First

      Tutorial Beginner

      Late content causes project delays, and can ultimately stop you from getting paid on time.

    9. Quick Tip: Use “x-default hreflang” for International Landing Pages

      Quick Tip: Use “x-default hreflang” for International Landing Pages

      Tutorial Beginner

      Google recently introduced the new x-default hreflang annotation. Thanks to this markup, webmasters can specify international landing pages. Google will use...

    10. Do You Have Customers, or Clients? Are You a Vendor, or a Consultant?

      Do You Have Customers, or Clients? Are You a Vendor, or a Consultant?

      Tutorial Beginner

      In the world of contract work, whether you are a freelancer or you work with an agency, the approach you take to relationship management with project owners...

    11. Search Engine Optimization FAQ

      Search Engine Optimization FAQ

      Tutorial Beginner

      So far we’ve answered several SEO-related questions in this Session. Nevertheless it’s a good idea to bundle some important questions, add some new ones and...

    12. A Web Designer’s SEO Checklist (Including Portable Formats)

      A Web Designer’s SEO Checklist (Including Portable Formats)

      Tutorial Beginner

      As you might have noticed from our previous articles; there are many factors which need to be influenced to optimize a website for search engines. After a...