Learn about SEO Performance

Learn the secrets of SEO and optimize your website for search engines. Improve your site's visibility and gain traffic by using keywords, building links, and more.
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Getting started with SEO

    • All SEO tutorials:

    1. How to Play Content Strategy “Top Trumps”

      How to Play Content Strategy “Top Trumps”

      Tutorial • Beginner

      Here are the comparisons I often make to help define and explain my content role and content strategy as a practice. I use the card game “Top Trumps” to help...

    2. Tips for Designing and Building a Multilingual Website

      Tips for Designing and Building a Multilingual Website

      Tutorial • Beginner

      Structuring a multilingual website can be pretty difficult. To help you get it right, I’m going to offer up some tips, and share some of our experiences at...

    3. Everything You Need to Know About Google Search Console

      Everything You Need to Know About Google Search Console

      Tutorial • Beginner

      One of the first things you should do after launching a website is create a Google Search Console account. Why? Because it helps you understand how Google...

    4. Design an App Landing Page in Photoshop

      Design an App Landing Page in Photoshop

      Tutorial • Beginner

      In this tutorial I will walk you through the design process of a simple and conversion-oriented app landing page. We’ll use the Tuts+ Android app for the...

    5. Designing for the WATCH

      Designing for the WATCH

      Tutorial • Beginner

      With the upcoming launch of Apple’s newest and shiniest product, the Apple Watch (err, WATCH) there are many designers out there itching to get a feel for...

    6. How to Create a Web Navigation Model

      How to Create a Web Navigation Model

      Tutorial • Beginner

      Your navigation model is the path to each user goal. Often there is more than one user, and each user may have multiple goals! It's also to review any...

    7. Improve Your Website’s Discoverability With Semantic Markup

      Improve Your Website’s Discoverability With Semantic Markup

      Tutorial • Beginner

      In this tutorial we’ll look at building meaning into your content with open graph, Twitter cards, and microdata. By doing so your content will be more...

    8. Designing a Christmas Email Newsletter in Photoshop

      Designing a Christmas Email Newsletter in Photoshop

      Tutorial • Beginner

      In this tutorial I’ll guide you through the process of designing a clean and festive themed email template. We’ll start off totally from scratch, drafting...

    9. Design an Elegant “Gratitude Log” Landing Page With Photoshop

      Design an Elegant “Gratitude Log” Landing Page With Photoshop

      Tutorial • Intermediate

      In this tutorial I’ll guide you through the process of designing an elegant landing page for a fictional “gratitude log” service. We’ll start off totally...

    10. How to Build a Pagewiz Landing Page Template, Ready for Sale

      How to Build a Pagewiz Landing Page Template, Ready for Sale

      Tutorial • Beginner

      Pagewiz was designed to enable professional marketers, business owners and affiliates launch landing page campaigns from scratch, within minutes, and easily...

    11. Tips for Designing Niche Landing Pages

      Tips for Designing Niche Landing Pages

      Tutorial • Beginner

      As part of my role at Shopify I speak with freelancers and agencies who specialise in Shopify theme design and builds. One of the hot topics we often discuss...

    12. Designing for Trust: Building Confidence in Your Website

      Designing for Trust: Building Confidence in Your Website

      Tutorial • Beginner

      Improving the trustworthiness of a website can help improve its conversion rate, whether we’re talking about buying a product, downloading an ebook or...

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