- Overview
- Transcript
1.1 Welcome
In this quick introduction, we’ll talk about what’s to come in the following 12 lessons. Each lesson will present a best practice for designing pricing tables, demonstrating how it’s done in the real world, and discussing how best to achieve success in your own designs.
1.Introduction
1.1Welcome00:45
1.2What Is a Pricing Table?03:40
2.Correct Planning
2.1Be Consistent With the Website’s Design05:42
2.2Name Your Plans Suitably02:49
2.3Use a Sensible Number of Plans03:44
2.4Dial Down the Visual Noise05:04
2.5Make the Price Stand Out02:37
3.Focus on Your Customers
3.1Offer Multiple Payment Options02:32
3.2Highlight One Specific Plan02:19
3.3Offer Just the Right Amount of Information02:32
3.4Focus on the Benefits to the Customer02:19
3.5Make It Easy to Compare the Plans04:17
3.6Use a Clear Call to Action02:40
3.7Think About Mobile Users03:22
4.Conclusion
4.1The Conclusion02:46
1.1 Welcome
The pricing tables are essential elements in any kind of website that sells products or services. If they are done right, they can increase the conversion rate and ultimately the profit. But if they're badly made, they'll have the opposite effect. The conversion rate will drop and that product or service won't sell very well. In this course, you'll learn 12 best practices for planning and designing pricing tables and on each lesson, you're going to see real world examples. By the end of the course, you'll have all the information you need to avoid the most common mistakes and take your pricing tables to the next level. I'm Adi Purdila, let's begin.
